Everfit has built a strong reputation in the coaching software category, especially among trainers who want a polished workout builder and a clean client experience. The platform offers a genuine free tier alongside paid plans that scale by client count, plus a suite of add-ons that unlock specific features one at a time.
Here is the catch with Everfit pricing in 2026. The headline number on the official site looks accessible, with Pro starting at $16/month on annual billing. The real cost a working coach pays lands meaningfully higher once client-count scaling and add-ons are factored in. This breakdown walks through what Everfit costs at different roster sizes and add-on combinations, so you can estimate your actual monthly bill before you commit.
Pricing reflects publicly listed rates as of May 2026, sourced from the official Everfit pricing page and checked against current independent reviews. All prices are in USD and subject to change.
Everfit Plans at a Glance
- Starter (Free): up to 5 clients, free forever
- Pro: tiered by client count, from $16/month annual ($19/month on monthly billing) for 5 clients, scaling to roughly $242/month for 300 clients
- Studio: from $88/month annual ($105/month monthly) for 50 clients, scaling to around $430/month for 500 clients
- Enterprise: custom pricing for 500+ clients
A free trial is available with no credit card required.
The Starter (Free) Plan
Everfit's free Starter plan is one of the more useful free tiers in the category. It supports up to 5 active clients and includes the core coaching features rather than a stripped-back demo.
- Cost: $0/month, free forever
- Client capacity: up to 5 active clients
- Includes: custom exercise library, workout builder, metrics and progress photos, tasks and habit tracking, inbox messaging
Best for: individual personal trainers starting out who want to test the platform with a few real clients before paying. The 5-client cap is the limit. Most coaches hit it within their first few weeks of taking on new clients, which is when the decision about a paid tier arrives.
The Pro Plan: Tiered by Client Count
Pro is where the pricing gets complicated. Instead of a flat rate, Pro scales with how many clients you coach, similar in shape to Trainerize's Pro tiers. The more clients you add, the higher your monthly bill climbs.
Pro pricing by client tier (annual billing)
- 5 clients: $16/month annual ($19/month on monthly billing)
- 25 clients: approximately $47/month
- 50 clients: approximately $77/month
- 100 clients: approximately $117/month
- 300 clients: approximately $242/month
What Pro includes
- Everything in Starter
- Advanced program builder
- Custom branding (your logo and colour theme)
- Custom exercise library
- Everfit training templates
- Food journal and macro tracking
- Wearables and integrations
Best for: active coaches with growing rosters who need the advanced workout building, custom branding, and integrations. The trade-off is built into the model. Your software cost rises with your client list, so a busy practice pays a lot more than the entry price implies.
The Studio Plan
Studio targets athletic clubs, multi-location gyms, and larger operations that run team-based workflows.
- Cost: $88/month annual ($105/month monthly) for 50 clients, scaling to around $430/month for 500 clients
- Includes: API access, Studio Programs and Studio Resources, group training, custom meal plans, plus the Autoflow (automation) and On-Demand Collections add-ons bundled in
Best for: multi-coach gyms, athletic clubs, and larger fitness businesses managing 50+ clients. Studio bundles several add-ons that cost extra on Pro, so it works out more cost-effective once you would otherwise be paying for two or three of those add-ons separately.
Everfit Add-Ons
Here is the part that catches coaches out. Beyond the base subscription, Everfit charges separately for several features that some other platforms include by default. Working out the add-on costs is the only way to know what Everfit really costs your business.
Autoflow (Automation)
- Cost: $29/month
- Available on: Pro (included in Studio)
Assigns group training and tasks, automates client onboarding, schedules auto messages and announcements, and runs leaderboards for forums.
On-Demand Collections
- Cost: $25/month
- Available on: Pro (included in Studio)
Resource collections, workout collections, and studio programs for on-demand content delivery.
Payments and Packages
- Cost: $9/month
- Available on: Pro
Recurring subscriptions, one-time coaching products, automated program assignment when a client buys, and sales analytics.
Custom Meal Plans / Meal Plans and Recipe Books
- Cost: ranges from $19/month to $33/month depending on the package (verify the current rate on the Everfit site)
- Available on: Pro
Create and store custom recipes, build meal plans for different client groups, and plan current and future weeks of nutrition.
What Coaches Actually Pay (Realistic Cost Scenarios)
The $16/month headline applies only to coaches with 5 or fewer clients, on annual billing, with no add-ons. That is a narrow slice of working coaches. Here is what coaches at typical roster sizes pay once the add-ons they actually need are layered in.
Solo coach, 5 clients, programming-focused
- Pro 5: $16/month annual
- Total: $16/month
Solo coach, 25 clients, with payments
- Pro 25: approximately $47/month
- Payments and Packages: $9/month
- Total: approximately $56/month
Established coach, 50 clients, with nutrition and automation
- Pro 50: approximately $77/month
- Custom Meal Plans: from around $33/month based on recent independent reviews, and may have changed since publication (verify on Everfit's site)
- Autoflow: $29/month
- Payments and Packages: $9/month
- Total: approximately $148/month (or higher depending on the current Meal Plans rate)
Coach scaling, 100+ clients, full feature set
- Pro 100: approximately $117/month
- Full add-on stack: approximately $57 to $71/month
- Total: approximately $188/month (or higher depending on the current Meal Plans rate)
Multi-coach studio, 50+ clients
- Studio: $88/month annual ($105/month monthly)
- Most add-ons bundled
- Total: $88 to $105/month
Everfit Pricing vs Alternatives
How Everfit stacks up against the other major coaching platforms in 2026.
QuickCoach
Free for up to 20 active clients with no time limit, four times the Everfit free cap. The Pro tier removes the client limit and includes a branded client experience without separate add-ons for automation, payments, or meal planning. Start free at quickcoach.fit.
Trainerize
Free for 1 client, less generous than Everfit's 5. Pro tiers scale by client count in much the same way Everfit's do. The add-on structure is similar in shape but different in the details: Trainerize's Business add-on bundles automation and payments together for $25/month, against Everfit's separate Autoflow ($29) and Payments ($9). For the full picture, see our Trainerize pricing breakdown.
TrueCoach
No free tier. Standard runs $57.99/month for 20 clients, against Everfit Pro at roughly $47/month for 25 clients. TrueCoach includes custom theming and automations on Standard at no extra fee.
My PT Hub
No permanent free tier. Premium is $105/month flexible (or $90/month annual paid monthly) for unlimited clients on a flat fee, against Everfit's tiered Pro pricing that climbs with every new client.
Is Everfit Worth It?
Everfit earns its cost if you specifically value the workout building experience, widely regarded as one of the best in the category, alongside the advanced programming features and the flexibility of choosing which add-ons to pay for. Coaches whose business is programming-led, and who would rather pick features à la carte than buy a fat bundle, get real value from the modular structure.
It is the wrong fit in a few clear cases. If you need a real free tier with more than 5 clients, QuickCoach's 20-client free plan is far more generous. If you want flat unlimited-client pricing as you scale, My PT Hub Premium or QuickCoach Pro fit better. And if you want every feature in a single price rather than a base plan plus a stack of add-ons, Everfit's model will frustrate you.
The Honest Bottom Line
Everfit looks affordable at the headline level and climbs steadily as your business grows, for two reasons: the per-client Pro scaling and the modular add-on stack on top of it. A typical working coach with 50 clients running nutrition, payments, and automation should budget $130 to $150 per month, not the $16 entry price.
If your model matches Everfit's shape, programming-led, modular, and growing, the platform is a legitimate choice and the pricing is defensible. If your priorities run the other way, other options in the category may give you more for your money. Weighing Everfit against QuickCoach for an early-stage practice? The free tier settles it fast. QuickCoach supports 20 active clients on the free plan; Everfit supports 5. For a wider view, our Everfit alternatives guide covers four platforms worth a look.
Frequently Asked Questions
How much does Everfit cost in 2026?
Everfit starts with a free Starter plan for up to 5 clients. Pro is tiered by client count, from $16/month annual ($19 monthly) for 5 clients up to around $242/month for 300 clients. Studio starts at $88/month annual ($105 monthly) for 50 clients. Add-ons for automation ($29/month), on-demand content ($25/month), payments ($9/month), and meal plans (roughly $19 to $33/month) are charged separately on Pro.
Does Everfit have a free plan?
Yes. The free Starter plan supports up to 5 active clients with no time limit. It includes the workout builder, custom exercise library, metrics and progress photos, tasks and habit tracking, and inbox messaging. Most coaches outgrow the 5-client cap within their first few weeks of taking on new clients.
What does Everfit Pro include?
Pro includes everything in Starter plus the advanced program builder, custom branding, training templates, food journal and macro tracking, and wearable integrations. Pro pricing scales by client count, starting at $16/month annual for 5 clients. Automation, payments, on-demand content, and meal plans are paid add-ons on Pro.
Is there a cheaper alternative to Everfit?
Yes. QuickCoach offers a free tier supporting 20 active clients, four times the Everfit free cap, and a Pro tier that removes the client limit without separate add-ons for automation, payments, or meal planning. For coaches who want a generous free plan or flat pricing as they grow, QuickCoach often costs less than Everfit at equivalent roster sizes.
This article is updated regularly as pricing and features change on the Everfit platform. Last updated May 2026. Pricing accuracy verified against the official Everfit pricing page and current independent reviews at the time of publication.
For a side-by-side look at switching options, see our Everfit alternatives 2026 guide. For a broader comparison of free plans, read our best free coaching software 2026 roundup. Questions: support@quickcoach.fit.
